Predictably Irrational: The Hidden Forces That Shape Our Decisions
originally posted January 25, 2016|last updated January 25, 2016
In 100 Words or Less: We assume that people are rational beings, or at least we act as if we are. However, we are all irrational in important ways. Dan Ariely examines fifteen different, counterintuitive findings about our human nature; ways in which our brains predictably mislead us in our quest for happiness and fulfillment.
